Controversial Issue of Use of Cookies in Web Browsers Essay

moot Issue of social function of Cookies in Web Browsers - Essay ExampleMany internet sites have combine cookies in the search engines for various purposes. Usage of cookies is more prevalent in e-commerce sites, which depend on the activities and knowledge of the customer to customize the search engine to the preferences of the customers. Cookies store small sections of program codes and memories that can be retrieved later. Use of cookies is always well-intended. However, there has been claims that site owners office cookies to track important information from the users. This is even more arguable considering that cookies operate discreetly without the knowledge of the user. Whether use of cookies is skilful or risky to internet users has remained a moot issue for a long time and therefore, this paper explores this controversy and ultimately supports that use of cookies is indeed beneficial to internet users. Proponents of use of cookies argue that use of cookies makes site browsing easier, more efficient and user-friendly. According to Palmer man e-commerce has grown rapidly in recent years, some of the practices associated with certain marketing aspects of marketing such as pop-ups, cookies and spam have raised concerns on the side of the internet users (Palmer, 2005). For instance, e-commerce sites such as Amazon use cookies to keep track of user activities. User information is recorded and kept as cookies, site preferences be recorded as well as credit card and vital personal information. Users do not have to re-enter such information in subsequent site visits, therefore, making browsing easier and safer. However, it is possible for some sites to use such information unethically. For instance, site preference information can be utilise for advertisement purposes and not necessarily to benefit the site user.